Nika Starr, female Soul/RnB singer from Toronto, is currently working with her mentor DT the Artist for Artist Development from the ‘Ground Up Program’. Her latest single is “Connection” which was produced by ClevaMix Records with an instrumental from ShamGodBeats. Being a woman in a male-dominated music industry, means they always want to back you into a corner and force you to wear a label. Unfortunately, that means you either fall into one of two categories: sexy or cute, and maybe lust or love. Now more than ever people need to be reminded that women can be in more than one category and can desire more than one thing.
Being sexy or lusty doesn’t make you a bitch and being cute and in love doesn’t make you someone’s doormat. Luckily, Nika Starr dropped her highly-anticipated single, and it is exactly the project that R&B deserves — a reminder women need that it’s okay to check all of the labels off.
Nika Starr sets her own tone, mixing a unique composition that experiments with the retro styles of 90s R&B and modern sonics, and revealing lyrical content that goes beyond what you’d normally expect.
Nika shows her vulnerabilities, her strengths, accepts her flaws and displays a strong sense of self-awareness that naturally comes with navigating her own mental space and state of being. Here on “Connection”, the artist transitions to being a self-reliant and self-confident woman. And while she is able to show her soft spot, she isn’t afraid to be straightforward about what she desires.
Nika Starr is sweet and sexy in her smooth understated tones on this ballad illustrating her heartfelt journey through a relationship and love. It’s truly a record that lives and breathes the air of nostalgia for 90s-00s R&B, pop and soul through to this decade’s sound. Of course singers like Brandy and Aaliyah come to mind, when hearing Nika’s breezy downtempo groove.
But she’s not content to serve up mere nostalgia, hence she takes all the classic cadences and beats and filters it through the consciousness of a sensitive and modern, young growing woman. The result is a succinct, sassy, and sincere track slimmed down to Nika Starr’s own soul-searching essence.